TV Land

Illustrator, After Effects  ·  1920×1080  ·  2020–2023

Part of a network-wide rebrand for TV Land, supporting the shift toward original programming and a younger audience.
Worked as an animator within a larger team, helping translate the visual identity into motion across on-air assets and network IDs.
The system focused on layered visuals, bold typography, and flexible motion that could adapt across different formats.

Senior Design Directors: Katie Dominguez & Michael Sutton-Long
Art Directors: Cryssy Cheung & Hannah Assebe
Animator: Juliana Eiger
Agency: Gretel